Allie Heffner

is pursuing her BFA in Graphic Design at the Rhode Island School of Design.

She is interested in exploring the relationship between design and craft, experimenting with new materials while working with the old.

You will always find her discovering and collecting new music, browsing the Internet Archive, and crocheting one of her many unfinished projects.

Currently: Head of Design at BSR

Previously: Weird Friends Studio, A Work of Substance

aheffner@risd.edu
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Chobani Delight

Brand Identity + Art Direction, 2024

The Chobani Delight rebrand pays homage to the iconic tilework of American diners. Drawing from that classic visual language, each tile represents one of six new flavors: Apple Pie à la Mode, Caramel Sundae, Cherry Cheesecake, Bananas Foster, Orange Cream Pop, and Mocha Tiramisu.

Photographed by me

Back of Menu photographed by me

Chobani Menu